Abstract

This article examines measures to enhance the service life of devices by implementing a comprehensive preventive maintenance plan to ensure reliability and usability of mobile communication infrastructure in the "M-Government" environment of mobile communication companies. The aim is to provide high-quality services to users while increasing and supporting the customer base of service providers. This is achieved by studying customer relationships based on an analysis of customer satisfaction, retention, loyalty, acquisition, and attrition criteria. The importance of providing analytical information about each of the key indicators influencing customer relationships to the management of mobile companies is also highlighted

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